Building a better mouse trap isn't enough

I love the story of how Google Map came to be. Google wanted to build a local search to compete with Yahoo Yellowpages. But the aha moment came when the designers and product manager were playing with overlaying local search results on top of a Windows mapping app called Expedition.  (I wonder how many good products were buried in big bureaucratic companies . Well, that's a different topic.) When you give people an unfamiliar but immersive and interactive experience, they explore without the burden of old behaviors and habits. The map interface encouraged the kind of exploration that the stagnant, incumbent competitor trained users not to attempt. I think the take home lesson is that you have to build a lens to allow users to see a new world rather than features to help them see an old world better. 

Building a better mouse trap isn't enough

比如bingo在百度没活路,开发者去了谷歌作为Alpha Go的一份子。


It is known fact that we can convey our thoughts in different ways to others. As the most common way is to do grademiners on different aspects and post it on social media so others may get help from it and find it meaningful and impressive..!!


happy wheels  run 3 It's all there, now it's real Now that you have me, do you want me still?. My kisses are history they go back a long time Uh, and I'm tired of loving. Somebody that's not mine


Your topic is receiving a lot of followers and so am I. Thank you for sharing.

fireboy and watergirl

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